Use BuzzStream to research influencers

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Conceptualize and execute a PR stunt eg break a Guinness World Record that will guarantee you media coverage. 25 Pitch to journalists via snail mail to stand out. 26 Plan an event and invite journalists to cover the event. 27 Create a “Media” page for your website. Upload your logos pictures of your team and other assets so that journalists can access these easily. 28 Sponsor conferences trade shows and relevant events. 29 Speak at the above events. 30 Search for opportunities to speak on radio segments using RadioGuestList. 31 Showcase your personality on your social media channels like how Wendy’s does. 32 Go the extra mile for your customers and post about it on social media.

Share your expertise on Podcasts which your Potential customers listen to. Collaborate with influencers 34 Reference industry experts influencers in your content then email or Tweet at them China Email List and ask them to share your posts. 35 Approach industry experts influencers to review your product service. 36 Get an influencer to takeover your social media accounts for a day. 37 Searching for influencers on Twitter Use FollowerWonk to search for keywords in Twitter bios and sort accounts according to reach or use TweetReach to get in touch with influencers who have talked about a specific keyword. 38 Want to find out if any of your existing users are influencers or micro-influencers.



Use Klear to identify influencers who are already engaging with your content. 39 and pull together relevant data their contact information site metrics etc. 40 Use HYPR to gain access to profile and demographic information of over 10 million influencers across different social channels. 41 Use Trend Spottr or ContentStudio to spot emerging trends viral content and key influencers on a topic in real-time. 42 Use Pitchbox to automate your influencer outreach process. 43 Use Upfluence to manage your influencer marketing campaigns.